Architect4Web (A4Web) is a comprehensive e-marketing solution.
It has resulted from over six man-years of development by Australian technology company - MSD Information Technology, based in Brisbane.
The design and content management tools provide a powerful and flexible administration control centre for your entire website. This means you, and a group of designated users, can control the content and structure of your website. You can also schedule when changes are published or removed so your web presence is constantly evolving and up-to-date.
The inclusion of e-marketing strategies in the A4Web tool is a bonus. They provide the platform for effective email and SMS campaigns and you can actually measure the success of your e-marketing programs. This is a valuable addition to your marketing mix and enables your website to be used as an effective marketing tool.
We invite you to compare the features of A4Web with other content management systems. We know you will be impressed.
A4Web quite simply IS the best product of its type on the market.
Design flexibility
Create the website you want
Imagine being able to design your website using a blank canvas. No restrictions about what you have to put here or there. No modules to take into consideration. Just complete freedom and the flexibility to put whatever you want, wherever you like.
Your designer will be delighted!
With A4Web, headers, logos, menus and content, including images, can be placed anywhere on the web page.
You can choose to use a default template across the entire website, which is the usual practice. In addition, A4Web gives you the capability to make parts of your website look entirely different simply by changing the default template at the folder level. This different template then applies to all pages in that folder. Or you can choose to display a single page with a different template.
A4Web has a powerful content editor interface that provides all the commonly used functions for maintaining a website's content. Should specialised HTML coding be required, no problem - you can use code mode.
Wherever you are in the world, if you have access to a browser and an Internet connection, you can update your website. A4Web is an online, real time management and maintenance tool so you can add new content, edit existing content or delete material whenever you need to. You can also change the structure of the website by adding new web pages, manipulating the order of the pages and deleting pages.
A4Web gives you control over the currency of your website at all times
Our total web package is an option that makes creating a new website, or evolving your existing website, an easy, timely and seamless process.
Leave it to us and get it right the first time. Our partners are specialists in their fields and they work closely together to design the look, create the structure, write the content, and optimise the site for you.
We can do all the creative and hard work for you - No worries
You can create forms for a range of different tasks such as receiving feedback, on-line registrations and requests for product information. These forms can have any number of fields, drop down boxes, tick boxes, radio buttons and mandatory fields. They can produce error messages to control the validation of certain fields such as email addresses and postcodes. And when the forms are submitted certain actions can be initiated such as generating an automatic response via email, providing user IDs and passwords, or registering for an event.
The scheduler* function of A4Web provides an automated method of implementing changes to your website so you can schedule changes to go live at pre-set times. New versions of pages can be published on a particular day and expired content can be removed as soon as it becomes out-of-date. You can even change the templates used to format selected pages on your website at any time of your choosing.
In addition, all these changes can be previewed by you exactly as they will look when published live.
* available in Express Plus and Enterprise versions.
To protect the design and content of your website A4Web has a five-level security system that is role-based.
All content is stored in folders and security is implemented at a folder level. Different users, or groups of users, are assigned specific roles, which authorises the degree of access they have to all or parts of the site. By creating multiple folders, different sections of your website can be maintained by different groups, as follows:
Administrators:
have full access to the entire website
Publishers:
can write and publish content
Writers:
can create new page versions and edit published pages
Your website can have a "member's only" section where you can post premium content in a folder. To gain access to this premium content visitors must register online and be issued with a user ID and password.
Using the security interface, you can provide different levels of personalisation to members who have logged on, and you can control what information they are authorised to access.
Plug-ins can be developed to provide a range of additional premium content functions that meet client's needs, such as tailoring product and pricing information based on data supplied by the member and statistical analysis.
The e-marketing component of A4Web means you can nurture your existing customers, attract more business and measure your e-marketing efforts using email, SMS, e-newsletters and your website. These fast, efficient and cost-effective technology-based marketing methods give you return on investment opportunities, business growth potential and market research capabilities.
Complete logging and website statistics means you can analyse and measure information about visitors to your website, pages accessed, the referring search engines, and receive feedback from your e-marketing campaigns.
Extensive reporting provides data on how many people click onto your website, how they navigate through the site and what they download. With your e-marketing efforts you can measure response rates such as how many people click through to your website from a link in an email or e-newsletter.
A4Web includes basic training in site design and content management for up to two people as part of the initial set-up. This introduces you to the A4Web tool and teaches you how to:
Maintain the content of existing pages
Create new pages
Understand the difference between page and file folders
Upload files and use them on a page
Understand links and how to use them
Apply styles to text.
Advanced training also is available and is ideal for everyone who is likely to maintain the content of your website. The only requirement is a basic knowledge of the Internet and word processing skills.
Regular half-day and full-day advanced training courses cover:
A4Web is a dynamic product. It is continuously being enhanced with added features to optimise performance and ensure A4Web maintains its status as the best product of its type on the market. These updates are passed on to our customers free of charge.
As A4Web evolves you will be automatically notified by email and given the opportunity to attend training on the new features.
Subscribers to A4Web receive the A4Web User's Manual that documents all the different functions of the product and how to use them. The manual is forwarded via email as a PDF file and the latest version is always available in the member's area of this website.